Interested in Spec Building? Want to Build Houses?
a note from Jeanette Joy Fisher
We recently began looking at
land to build spec houses. Since our son works for the
best Architecture firm in the world, we do have an
advantage.
However, my husband and I still
love taking an unloved house and turning it into a
dollhouse for a new family. Not only do we get to feel
great about our work, we also help the neighborhood, and
Habitat for Humanity. (We buy house parts from ReStore,
Habitat's thrift store, and donate working appliances
that we replace.)
If you're thinking about
building new houses, here are some ideas to consider:
New Market -Green Building
and Home Buyer Demands
Green is gaining ground and looks to be gaining
more momentum every year as demand grows and builders
begin to focus on filling that demand.
Spec Green Building
Home Builders: Know Your
Target Market - First-Timers
The key to successful home building is to know your
target market. Every market niche has specific lifestyle
needs that must be met if you hope to succeed. Once you
set your sights on a specific market segment, you must
satisfy their needs and desires, because your clientele
can make or break you. In this article, we'll focus on
how to push the buttons of first-time home buyers.
Build Houses for First-Time Home Buyers
Home Builders: Know Your
Target Market -
Senior Baby Boomers
Although they're loathe to admit
it, Baby Boomers are rapidly becoming senior citizens.
However, just has been the case throughout their lives,
the fact that Boomers are entering their golden years
has made the senior market the fastest segment of the
real estate market today. If you're a builder, this can
mean more sales for you, but you'll have to do some
target marketing to attract Boomers to your homes.
Build Houses for Senior Baby Boomer Market
Home Builders: Amenities Baby Boomers Demand
Boomers
are now entering what people used to call the Golden
Years, and they're beginning to look for homes that
offer amenities geared toward older people. If you can
offer homes that fit their tastes and specific demands,
Baby Boomers will seek you out--and they generally have
the money to spend on the things they want.
Amenities for
Baby Boomers
I'll add more articles when
inspired.
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Enjoy real estate investing!
Jeanette Fisher
P. S. I'm working on an
interview questionnaire for a builder in Pennsylvania.
If you're interested in using Design Psychology to build
houses with an advantage, please
contact me.
